A comprehensive brand identity marking the 80th anniversary of Kibbutz Urim, bridging local heritage with a fresh, contemporary graphic language. The project features a modular logo system highlighting iconic kibbutz landmarks (the dining hall, the culture hall, the local pub, and more), an original illustrative language, and a dedicated custom typeface named "Urimeda," inspired by the nostalgic typography of the kibbutz's historic weekly newsletter.
A bold, ultra-condensed Hebrew display font inspired by the packaging aesthetics of local 1970s cleaning products. The typeface features tall, narrow proportions, heavy black weights, and soft, rounded corners that lend it a plump, plastic, and nostalgic feel. It includes a complete set of 72 glyphs: the Hebrew alphabet, numerals, and punctuation marks.
A decorative Hanukkah menorah and sculptural design piece that fuses traditional Judaica with the playful, fluid anatomy of a stretching cat. Leveraging the cat's elongated, arched back as an organic row of candle holders, the project balances functional utility with a warm, modern pop aesthetic. The complete 3D model transforms a ritual object into an expressive, humorous tabletop centerpiece.
Participation in a group exhibition by the Visual Communication Department at Beit Kandinof, bringing together works by students, alumni, and faculty—some of whom are survivors of the October 7 attacks or evacuees from their homes in southern and northern Israel. Spanning five historic spaces, the exhibition presents personal visual interpretations of displacement, impermanence, memory, and objects left behind, alongside an enduring longing to return home.